3C Packaging Helps Relieve a Carton "Headache" for Major Aspirin Manufacturer

CLAYTON, NC - 3C, an independent, privately-owned packaging solutions company, recently completed a carton color matching and transition process for a major aspirin company and all of its various brands.

After their existing contract supplier decided to exit the secondary packaging market, the aspirin company made a strategic decision to evolve its approach to carton color matching. The company planned to move away from subjective color specification and toward the adoption of a more objective process in which package color is specified "by the numbers." The goal was to reach a consistently uniformed look across their full product line and to apply the same level of precise measurement that occurs for other features of the carton (dimensions, caliper, etc.) to the color matching process.

The company chose 3C as its packaging partner because it has the most modern equipment in the industry, with cGMP facilities as well as state-of-the-art inspection and process control machinery. In addition, 3C is one of the only companies of its kind to incorporate Spectrophotometric color control (a unique method of measuring quality) into its presses and processes.

3C was able to match the customer's targets for color approval as well as maintain the color accurately within established limits throughout each run. Today, the aspirin company's full-line of products is packaged by 3C. Because the color had been established and maintained based on the Graphic Manager's approval, color verification is no longer required as part of the inspection process, resulting in a savings of both time and money.